BEHIND THE STORY OF KURNIA RAYA
KURNIA by the very definition is compassion, awards, and gifts. This coming Aidilfitri, no matter where you are, the spirit of giving shines the brightest when you know you’re not only helping our beneficiaries but 2 more social enterprises that look out to their respective community-in-need alongside 2 other brands that strongly advocate for helping the less fortunate.
KURNIA RAYA presents the all-new gifting experience. This year’s theme of MIX AND MATCH gives freedom to our cherished supporters and customers. Choose from a pool of four of our incredible collaborative partners that lookout, and advocate to help their respective communities. Our experience working with our fellow social enterprises was a blast, bringing back on board exclusively for KURNIA RAYA, G.O.L.D (Generating Opportunities for Learning Disabled), a vocational training center for youths with special needs. All cookies sold in G.O.L.D were baked with love by these amazing young adults with autism and down syndrome. Every cookie purchased supports their vocational training and living skills education, which allows them to live an independent and productive life.
KURNIA RAYA also brings back PICHA EATS, founded in 2016, with one simple mission: to serve you great food while also rebuilding the lives of refugees in Malaysia, the majority of whom had no choice but to flee their homes due to war and persecution. The noble deed by Picha Eats who looks out for the refugee community in the urban city is indeed commendable.
While two of our collaborative partners are growing and booming businesses in their respective fields, both COCOVA; the Artisan Chocolate have always advocated doing good by giving back to the community of B40 women & TUMBOH– who distributes collected donations upon purchases of their products and direct channel them to Need to Feed the Need, an NGO that runs a soup kitchen to feed the homeless.
This isn’t your typical Raya Gift set when you’re not only helping one, but 3 Social Enterprises that look out to the community, and 2 businesses that advocate kindly in giving back to the community.
KURNIA RAYA let you deliver kindness forward, share the happiness, spread the positive impact to empower more communities around you, and help small and growing social enterprises to upskill and uplift their beneficiaries.